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ROI Hunter: Optimize Your Advertising Campaigns ROI Hunter simplifies the management of your advertising campaigns across various channels, including Facebook and Google Ads. It enables customers to...
View ArticleImportant Sales Benchmark for Your Consulting Firm
Based on data collected from lead generation firms and shared with us by hundreds of consulting firms, one sales benchmark, in particular, warrants your attention: the likelihood of cold, outbound lead...
View ArticleSocial Media Helps Understand Displacement After Ukraine Invasion
“By using social media and targeted advertising data, we were able to very quickly collect information on daily active users on Facebook in Ukraine provinces and break them down into five-year age...
View ArticleHow to Attract More Students to Your College or School
Develop a comprehensive marketing plan that includes digital advertising , search engine optimization (SEO), email campaigns, and print materials. Hosting community events, workshops, or lectures can...
View ArticleThe Best Places To Find Remote Work
In certain cities such as Miami, Savannah in Georgia, and Memphis, the rate of job listings advertising remote work options has either decelerated or stabilized. However, it is worth noting that this...
View ArticleSay Yes to HR Generalists—They Keep Companies Afloat
Sourcing platforms : Chooses where to circulate the JD and how much to invest in advertising the role Job posting : Circulates the JD on specific platforms and creates a channel for filtering...
View ArticleHow to Attract More Students to Your College or School
Develop a comprehensive marketing plan that includes digital advertising , search engine optimization (SEO), email campaigns, and print materials. Hosting community events, workshops, or lectures can...
View ArticleThe Best Places To Find Remote Work
In certain cities such as Miami, Savannah in Georgia, and Memphis, the rate of job listings advertising remote work options has either decelerated or stabilized. However, it is worth noting that this...
View ArticleI’m Already Doing Marketing and Advertising. Do I Really Need Public...
The following excerpt captures many of the conversations I have with CEOs and start-up founders who are […] The post I’m Already Doing Marketing and Advertising. Do I Really Need Public Relations Too?...
View ArticleThe Best Ways That Driving Instructors Can Stand Out to Potential Clients
Targeted advertising attracts ideal students efficiently. Highlight Specialised Skill Sets Tout any niche skills or accreditations that demonstrate advanced capabilities instructing unique student...
View Article10 Disability-Supported Job Boards That Can Make Your Search Easier
Disabled employees are turning to disability job boards to find work more suited to them, making it important for employers to also be aware of where they can advertise available roles. With the...
View ArticleI’m Already Doing Marketing and Advertising. Do I Really Need Public...
The following excerpt captures many of the conversations I have with CEOs and start-up founders who are […] The post I’m Already Doing Marketing and Advertising. Do I Really Need Public Relations Too?...
View ArticleReimagining Technology and Shared Prosperity: AI’s Impact on Economy and...
They also advocate for repealing Section 230 of the 1996 Communications Decency Act to enable regulation of online platforms and suggest implementing a digital advertising tax to limit the spread of...
View ArticleDoes Advertising The Danger Of The Journey Deter Migrants?
Migrants in search of safer and better lives in the United States are vigilant about gathering information that can provide insights into the dangers they may encounter along their journey. This...
View ArticleSocial Media Provides A Glimpse Into Income Inequality
Understanding income Discerning users’ income could furnish social media platforms with the means to recommend income-based content, while advertisers and online retailers could selectively target...
View ArticleTo Prove Your Company Isn’t Greenwashing, Endorse Smart Regulation
Whether you call it propaganda or greenwashing, companies have long used marketing to tout the good they do for the environment while obfuscating any negative externalities of their businesses.Brought...
View ArticleHow Your Business Can Maximize Its Marketing Efforts
Gone are the days of in-your-face advertising. Whether you’re crafting blog posts, videos, or infographics, make sure they serve a purpose and connect emotionally with your audience. People can smell a...
View ArticleTo Prove Your Company Isn’t Greenwashing, Endorse Smart Regulation
Whether you call it propaganda or greenwashing, companies have long used marketing to tout the good they do for the environment while obfuscating any negative externalities of their businesses.Brought...
View ArticleMoonlighting Is No Longer Just for Vigilantes: Moonlight Employees Are on the...
Non-solicitation policies can be enforced to prevent employees from advertising their other business to anyone within the workplace. Developing Adjacent Policies For other employees, employers might be...
View Article5 Tips for Buying Holiday Gifts for Clients
4) Make sure it’s a gift, not advertising. In this article, the authors outline five tips to consider when choosing what to buy this holiday season: 1) Don’t assume expensive gifts are the best. 2)...
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