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Never Trust, Always Verify

I saw this tagline recently in an advertisement for a digital security product. Sadly, this advertising tagline struck me as ringing true for the way many people treat relationships in this day and...

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What The History of Advertising Teaches Us About The Future of Advertising

Advertising has changed and we now have the technology at our fingertips to create ads that are not even true but still hugely persuasive. Creating modern advertising videos that include fake mock-ups...

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5 Tips on Marketing Your Business to Millennials

Marketing & Sales Advertising business management marketing strategydrivenMillennials. It’s a generation that is coming of age and changing the way businesses market themselves. They make up nearly...

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A Guide: How to Stop Wasting Money in Business

By not running advertising campaigns, quite simply, you won’t spread your company’s message or attract new customers. When you choose to invest your money on good website design instead of advertising...

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What The History of Advertising Teaches Us About The Future of Advertising

Advertising has changed and we now have the technology at our fingertips to create ads that are not even true but still hugely persuasive. Creating modern advertising videos that include fake mock-ups...

View Article


5 Tips on Marketing Your Business to Millennials

Marketing & Sales Advertising business management marketing strategydrivenMillennials. It’s a generation that is coming of age and changing the way businesses market themselves. They make up nearly...

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8 Tips For Newbie Freelance Writers

Make sure that you SEO optimize your freelancer website and advertise your services on LinkedIn. Some get into freelance writing because they want the flexibility, others because they love to write,...

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3 Ways to Improve Your Digital Marketing Skills

That is especially true of digital marketing where social media and advertising platforms are always updating guidelines and algorithms. One of the most popular advertising platforms is Google...

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Why No-one Is Visiting Your Company Website

Your aren’t advertising your website enough. Advertising your site can help to raise exposure and increase traffic. PPC ads and email marketing are the main way to advertise your site online....

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8 Tips For Newbie Freelance Writers

Make sure that you SEO optimize your freelancer website and advertise your services on LinkedIn. Some get into freelance writing because they want the flexibility, others because they love to write,...

View Article

A Guide: How to Stop Wasting Money in Business

By not running advertising campaigns, quite simply, you won’t spread your company’s message or attract new customers. When you choose to invest your money on good website design instead of advertising...

View Article

Digital Marketing Mantra for Advertisers

With so many audiences, especially the younger ones, moving away from linear television, barely touching newspapers or magazines and with their heads down into their phones even out on the streets, it...

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Artificial Persuasion: The Invisible Brand

Buried deep within the media we consume and the apps we use, unseen forces are working behind the scenes collecting data about us to pair with AI and digital advertising to influence everything we do....

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Are You Harnessing The Full Power Of Social Media For Your Business?

You may choose to do this in house, or you may want to enlist the help of a Facebook advertising agency that will be able to create the highest level of professional content. If you are going to pay...

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Working With Distributors And The Balance Of Power

The benefits are that you end the surprise for your internet sales channel, grow your sales with actionable sales intelligence and have your minimum advertised price and resale policy enforced via...

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The benefits of buying traffic for your website

If a visitor sees an advertisement on a product they are interested in, they click on it. If you have an e-commerce business, driving traffic to your site is one of the ways you get conversions....

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Are You Harnessing The Full Power Of Social Media For Your Business?

You may choose to do this in house, or you may want to enlist the help of a Facebook advertising agency that will be able to create the highest level of professional content. If you are going to pay...

View Article


Working With Distributors And The Balance Of Power

The benefits are that you end the surprise for your internet sales channel, grow your sales with actionable sales intelligence and have your minimum advertised price and resale policy enforced via...

View Article

How To Succeed As A New Business Owner

Run online advertising campaigns. Buy advertisement space in print. Being a new business owner is an exciting time in your life but may also be cause for some uncertainty. There’s a lot to learn and do...

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Does Your Litmus Test for Hiring Include Being a Good Teammate? Maybe It Should.

Whether you’re trying to win championships or create the world’s best advertising , hiring people committed to being good teammates is what the best teams do. Today’s post is by Leo Bottary, author of...

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